Post-Bulletin Internet Rate Card
Online Rates
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Demographics (527 kb)


Purchase Intentions (310 kb)


Rates (13kb)


Cover 267kb


Marketplace Rates 486kb

 

Contact Us:
CALL
(507) 281-7405
for more information on
Post-Bulletin.com
internet advertising.

 

 
Here's what advertising on Post-Bulletin.com can do for you.
A Desirable Audience:
LOCAL AFFLUENT YOUNG EDUCATED
90% of readers
live in market
76% have household incomes over $50K

71% of readers fall between 18 and 54

88% have some
college or a degree

Consistent Traffic Growth:
Contract advertisers with Post-Bulletin.com are assured a growing audience during their campaign.
59% growth in Visitors in last 3 months alone!
From January 2007 to March 2007
January 2007
406,218
March 2007
648,056
 
57% Growth in Page Views in last 3 months alone!
From January 2007 to March 2007
January 2007
1,628,488
March 2007
2,559,949

24/7 Frequency:
Advertising online is ALWAYS visible, reaching visitors around the clock. The core audience of Post-Bulletin.com frequents the site often.
3.6
Average # of Visits
PER WEEK
1.5
Average # of Visits
PER DAY
41.3%
Of reader who visit
5+ days per week!
     
Online Advertising & Rates:
"The internet in general, and newspaper websites in particular, are the strongest media vehicles to reach people during the day - ABOUT FIVE TIMES MORE EFFECTIVE in the 8 a.m. to 11 a.m. time slot than TV." -MORI Research

Click here to view our rate card
REACH desirable and hard to reach segments of the population 24 hours a day, 7 days per week with online advertising on Post-Bulletin.com. Banner and sponsorship advertising opportunities are available.

Available discounts (as of 01/01/08):

  • Length of run discounts:
    We reward loyal long term customers with 10%, 15% and 20% discounts off of our base rate. The longer you contract with our website the deeper the discount you receive!
    See Rates >>
  • Multi Run Saver:
    Receive an additional 10% discount off of base rate when you contract both the Skyscraper AND Leader Board positions in the SAME rotation. You get twice the exposure at a discounted rate.
    See Rates >>
  • Multi position Saver:
    Receive an additional 10% discount off of base rate when you contract 3 or more banners in different advertising rotations on Post-Bulletin.com. You get 3 times the exposure from a wide range of reader demographics at a discounted rate!
  • Multi Property Saver:
    Receive an additional 10% discount off of base rate when you contract at least one banner ad in a minimum of three different SNG properties. You get regional exposure at a discounted rate!